Uploaded with plasq's Skitch! Google has just launched another service that solidifies it's position as the online advertising leader and cuts directly into the developing market of ad inventory mangers... Welcome to Ad Manager: "Google Ad Manager is a hosted ad management solution that can help you sell, schedule, deliver, and measure all of your directly-sold and network-based inventory." In other words, Ad Manger allows small to medium sized publishers and ...
Interesting new book-in-progress by Siva Vaidhyanathan with the subtitle "How one company is disrupting culture, commerce, and community - and why we should worry."This reminds me of Cory Doctorow's excellent piece called "Scroogled" which supposes what would happen if (when?) Google goes evil. Fun stuff to ponder as I surf through my GMail and Google Reader and GCal and Google Notebook and Google Desktop and... well... you get ...
I've heard from my sources that the Google Multimedia branch (video, music, audio) will be based in their new(er) Chicago offices. Here's a listing from Craig's List with some info on that... Audio Account Coordinator, Google Audio - Chicago This position is based in Chicago, IL. The Audio Account Coordinator's primary responsibility is to provide support and maintenance to Media Account Management team and assigned clients. Google: Audio Account Coordinator, Google ...
Jeff Molander has broken what will be a major story in the coming weeks... Three of my most credible resources, including DM News’s Giselle Abramovich, are indicating plans for a significant re-organization at Google (Nasdaq: GOOG). Secondly, Google is positioning to move on the AdSense for Audio front—a move to monetize podcasts and other forms of streaming or “on demand” audio programs via the Web. Remember ...
From the just plain stupid way that politicos have been trying to game Google or Youtube, it seems that the very area that could benefit the most from the social web (POLITICS) is either too dumb, too corrupt or too oblivious to see the real opportunity. Google Bombs are nothing new to most of us who spend a good deal of time online. They were first discussed sometime ...
On October 19, Google announced that their 3rd Quarter profit rose 92% from $381 million a year ago to $733 million. These impressive numbers might lead one to suppose that the most important question facing Google is "what's next?". However, that's not the whole story. Google must deal with the one term that was not discussed during the conference call: click fraud. "The sum of these ...
You know by now that I'm a self-professed "sports racer" and loyal devotee to the cult of the Ze. A few days ago, he unveiled "GimmeSomeCandy" which allows users to sponsor the show in micro-formats up to $50. The promotion seemed to be quite successful and was attracting lots of attention from the likes of Scoble and Jedi Master Brian Clark. Clark summarizes the program ...
Calacanis thinks so... "I think it's now clear that AdSense is the most efficient advertising/media business ever created. Google Q3 numbers are stunning... in fact, mindblowing." The numbers are stunning. We'll be discussing this on the Weekly Insight Podcast today, I'm sure. What role does clickfraud play in all of this?
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